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Contact Gregg Zissman at bhappymonkey@yahoo.com
Experience
- (see client list)
PointRoll Rich Media - Creative Project Manager
Los Angeles, California / 2007 - Present
-
Primary creative-side recipient for all new West Coast Service
Rich Media requests
- Ensures that all associated assets, instructions, and deliverables
are complete, prompt and accounted for
- Acts as owner and expeditor of the West Coast division creative
task list by assessing requests and proactively communicating
with team of designers, and ensuring quality standards
- Serves as the primary liaison between Account Managers, Campaign
Managers, Production Engineers and Creative Team in order to
guarantee that all creative is delivered in a timely and efficient
manner
- Creates and enforces project schedules, ensuring that all
internal parties are meeting their deadlines, milestones to
meet launch dates effectively
- Ability to meet aggressive deadlines and prioritize workload
per project
- Team lead to work with and direct Creative Designers to outline
the necessary tasks and propose schedules
- Performs all final quality checks on completed creatives prior
to client release and final production engineering
- Reports on and maintain all internal communication and materials
regarding client projects and tasks
Bold New World - Web Producer/Consultant
Los Angeles, California / 2006 - 2007
-
Developing an understanding of the client’s business,
brand, competitive and industry imperatives to craft successful
online experiences
- Leading major meetings, work sessions, and initiatives as
it pertains to accomplishing client or project objectives
- Administrative Management of numerous website Content Management
Systems for editorial and media updates
- Execute and deploy marketing efforts (email campaigns, newsletters
and viral marketing) through GOTmail, DARTmail or proprietary
email deployment application
- Collaborating with creative and technology teams to identify
all materials and resources needed to successfully complete
project and assign individual tasks appropriately (Engineering,
Design, Content, Integration and QA)
- To evaluate and categorize the quality, profitability, staffing,
budgeting, deliverables and timeliness for each project and
make adjustments for improvement as needed
Primedia Enthusiast Media - Senior Creative Project Manager
for Online and Print
Los Angeles, California / 2005 - 2006
-
Project Manager responsible for the creative execution (copy,
design, branding, HTML and Flash) of internet subscription programs
across the Automotive, Quilting/Craft, Sport and Motorcycle
publications
- Evaluate objectives and develop creative strategies for online
marketing promotions and incentives
- Measure performance click to order conversion (test and roll
out) of new marketing programs
- Write copy, design creative and execution of all campaigns
(online ads, banners, emails and newsletters) in order to increase
response
- Target demographic profiles across multi-products and generate
ideas to test across the related publication(s)
- Provide supervision and leadership to a team of designers
- Successfully leverage learning across markets and media in
order to drive subscription growth
- Schedule and coordinate workflow to meet timely deadlines
BigHappyMonkey.com
- Company Director
Los Angeles, California / 2003 - 2005
- Strategic development of content and copy for creative
branding, retention programs and online offers
- Providing marketing solutions for online campaigns (emails
& banner ads), website designs and logo development
- Strong customer focus and a sincere desire to provide outstanding
support and service
- Ability to meet aggressive deadlines and prioritize workload
per project
eUniverse
Inc./CupidJuction (Intermix Media) - eCommerce Designer
Los Angeles, California / 2002 - 2003
-
Designed, developed and managed eCommerce heavy websites
- Creation of cutting-edge promotional email campaigns (banner
ads, skyscrapers, content flow and interface pages)
- Project Manager of content, copy and branding for specialized
websites
- Worked with the reporting group to develop reports to monitor
website behavior and email campaigns
- Developed, tested and implemented website enhancements
HALO Branded Solutions - Creative Director
Chicago, Illinois / 2000 - 2001
- Creative
Director of Fortune 500 Internet stores and web retail promotional
programs
-
Managed all creative development and production of intranet
sites
- Web Content Manager of website deliverables
- Documented all aspects of client-side network integrations
and design/layout solutions
- Prepared long term plan for Website development, including
standards and guidelines for tactile deployment
ABN-AMRO
Bank - Senior Web Designer
Chicago, Illinois / 1998 - 2000
-
Web Designer for ABN-AMRO corporate Intranet/Internet site(s)
- Designed graphic interface of business-to-business applications
- Developed, implemented and adhered to Website maintenance
policies and procedures
- Participated in the integration of graphical and multimedia
components
e-staff
- Operations Manager
Chicago, Illinois / 1996 - 1998
-
Managed a Recruiting Office specializing in the placement
of senior level graphic designers
- Sales and marketing development of new client accounts
- Lead and Trained a successful 5 person team of recruiters
at two office locations
- Design and placement of corporate identity in print and
web advertisements
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